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Will the financial crisis force Twitter to monetise?

Dan Thornton | October 13, 2008

Could the current financial situation force Twitter to start monetising microblogging with a newfound urgency?

Yes?

  • Within the $20 million in VC funding, there is bound to be an element feeling a little twitchy at the moment.
  • Would anyone buy a service for the valuations Twitter has had, without a working financial model?

No?

  • $20 million can go a long way, if you’re careful!
  • If Facebook founder Mark Zuckerburg is being honest that the social network is concentrating on growth over revenue for three more years, then as the pre-eminent microblogging site, Twitter could follow a similar plan. The only flaw is that Facebook is already making money, just not as much as it could!

These are some initial thoughts, so it would be great to hear some opinions and ideas! Personally I think that we may see some of the smaller microblogging sites, perhaps Plurk for example, need to find revenue generation before Twitter, simply due to the lack of funding reserves. Twitter has the advantage of being able to sit back, and perhaps see some of the experimentation take place before acting.

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Monetising, Twitter
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facebook, Microblogging, monetisation, Plurk, revenue, Twitter
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[...] It certainly seems to be in line with a

140Char » Twitter management reshuffle for Evan Williams and Jack Dorsey | October 17, 2008

[...] It certainly seems to be in line with a new drive towards monetisation, possibly triggered by the financial crisis? [...]

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